Tips for Marketing Your Property


  • Use your online presence to your advantage

There are several websites dedicated to posting property listings online and targeting potential tenants on the internet. It is critical to use these sites to your advantage and determine which ones will assist you in finding renters and appropriately marketing your home online. In the property sector, very few landlords have fully realized the possibilities of internet tools and social media. We are highly certified in the usage of online marketing at PMI and can ensure that your property is effectively marketed online.


  •   Time it perfectly

It is critical not to put off marketing your rental property until the last minute. Advertising your home a few months before your present renter is due to depart provides you a competitive edge in finding a new suitable tenant. This also allows you plenty of time to host viewings! It is vital to understand that if you wish to show new potential renters your occupied rental property, you must first give your existing tenants notice. PMI relieves our clients of the burden of finding the ideal renter. We conduct property viewings and work hard to locate the ideal renter for our clients' properties.


  • Understand your demographics and who will want to rent your property

When renting a house, you should ask yourself, "To whom am I promoting my property?" You can promote your home more effectively if you know who your target audience is. Getting to know the local population, particularly the socioeconomic cohorts most likely to be seeking for rental houses, is critical. For example, if your home is located in a city with a university, more student tenants will be looking for accommodation. The more you understand your target demographic, the more effective your SEO and marketing efforts will be. The foundation of every successful marketing strategy is identifying the unique features of your prospective clients, which include geographic, demographic, and psychographic factors.


  • The importance of signage

Despite the fact that the internet has become one of the most powerful advertising platforms, a physical sign is still significant in the field of property management. It is critical to invest in high-quality signage that is both beautiful and professional. They should be visible from the street and include important rental property information, such as your personal contact information. You can also provide vital information about your home, such as the number of bedrooms or other appealing features.


  •  Pictures are worth a thousand words

They say a picture is worth a thousand words, and they are so right! Photos are the first thing tenants look at when looking for a rental home. They look at the available photographs before reading anything about the property. Well-taken images may help your home stand out and flourish on the internet. Take images when your property is unoccupied and clean for the best results, shoot when the natural lighting is ideal, take photos from several angles of the room, and be careful with editing since you don't want to offer a misleading impression about the property and the space within it.


From Private Lettings to Commerical Lettings, PMI have over 21 years experience in property advertising. For more information on what PMI can do for you contact us on 061-451522 or via